What’s in a title? Cathryn is very accomplished and fearlessly tackles tough social issues requiring political and community buy-in, funding and lots of patience. Her work has directly touched thousands over the years and there’s no indication she plans to stop anytime soon. I searched her company’s Web site in an effort to find her title but only found her name as a trainer along with the other trainers who worked for her. There was no way to know that she was the chief administrator, the person to contact if you wanted to do business with her company or the point person if there was a problem.
Turns out Cathryn is not really comfortable being singled out as the leader and had never thought about her title or differentiating herself at all. What’s the message? Your website and your company are your public image. In this case the company is very people-focused and the leader gives it a face, a tone and creates its reputation. Identifying the leaders (and board if there is one) gives it credibility as an organized company with specific individuals in charge. While having a title does not mean you’re any better than anyone else, if you’re operating a business and have years of experience and accomplishments, it’s time to get comfortable with the title that goes with it!
Money Saving Tip
We’ve become so accustomed to reaching for paper towels for clean-ups that we don’t think about the cost and waste involved. Try keeping old t-shirts and towels handy in your kitchen and work area to clean up spills. Keep a hand towel nearby instead of reaching for the paper one when you wash your hands as you’re preparing food. That savings of a dollar or so a week may not seem like much, but can be $50 or more by the end of the year.
What made you smile today?
What made you proud of your money choices today?